2018 eCommerce Holiday Season Data Recap

By Namogoo


From the report, “As the dust settles after the 2018 holiday shopping season, online retailers and eCommerce businesses will be diving deep into the results to measure just how effectively their online promotional campaigns capitalized on the opportunity - and translated increased traffic into more revenue and improved conversion rates. Just what type of impact did the holiday season have on eCommerce brands in 2018? What days stood out amongst the pack when it came to traffic, orders, and conversion rates? Which verticals saw their KPIs rise the most? To uncover top holiday season eCommerce insights, Namogoo analyzed hundreds of millions of web sessions across regions, devices, and verticals.”

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